At WSI Smart Marketing, we believe in celebrating growth, not just for our clients, but for our team too. We’re beyond excited to share news from inside our agency: Cynthia Mordecai has officially been promoted to Chief Operating Officer (COO) and named a Partner of WSI Smart Marketing.
As Sonoma County’s premier digital marketing company, we see Cynthia’s promotion as an exciting sign of our success and a commitment to our core values of tenacity, knowledge, reliability, collaboration, and growth-mindedness.
Proven Leader with a Passion for Growth
Cynthia’s journey with us started over eight years ago, and from day one, she brought strategic focus and leadership to the team. She’s been instrumental in building the operational backbone of our agency, crafting efficient systems, enhancing collaboration across departments, and elevating the day-to-day flow of our work.
With her promotion to COO, Cynthia will now lead the WSI Smart Marketing team in agency operations, taking charge of strategic planning alongside Founder and CEO, Ryan Kelly, and ensuring that our mission, to help businesses grow through smart, forward-thinking marketing, stays at the heart of everything we do.
At the Forefront of AI-Driven Marketing
Under Ryan and Cynthia’s leadership, WSI is continuing to evolve, embracing cutting-edge tools and technologies that give our clients the competitive edge they need.
They have been the driving force behind our adoption of AI-enhanced marketing strategies, helping us stay ahead of the curve and deliver smarter solutions to our clients across Northern California and beyond.
As COO, Cynthia will play a vital role in continuing that momentum, making sure our processes are focused on client success and flexible enough to grow with the advancing technology this industry demands.
Recognized Across the Region and Around the Globe
Cynthia’s accomplishments have not gone unnoticed. She was named one of the North Bay Business Journal’s Forty Under 40 in 2023, a testament to her talent and the impact she’s made across our region. Just a year later, she was honored again with Sonoma County’s Influential Women’s Award in 2024.
But her leadership isn’t only felt locally. Within the global WSI network, Cynthia has made history, becoming the first non-agency owner to be recognized as a top global contributor in the network’s 25-year history. That’s not just impressive, it’s unprecedented. Her contributions have helped set new standards for what’s possible within our global community of digital marketers.
Looking Ahead with Gratitude and Excitement
Cynthia’s journey is proof that passion, perseverance, and community can build something extraordinary,” says our Founding Partner and CEO, Ryan Kelly. “With her at the helm, our future has never looked brighter.
We couldn’t agree more.
Cynthia’s promotion marks an exciting new chapter, not just for her, but for all of us at WSI Smart Marketing. With her vision, expertise, and heart leading the way, we’re ready to take bold steps forward as we continue helping our clients grow in this fast-changing digital world.
From All of Us: Congratulations, Cynthia!
To our clients, partners, and community members: we’re grateful for your continued support as we grow and evolve. And to Cynthia, thank you for your leadership, your drive, and your determined commitment to excellence. We’re proud to have you leading the way as we navigate new challenges and continue to grow!
Read the official press release here.
Looking for help growing your business? Contact WSI Smart Marketing today and give us a call at (707) 843-3714.
About WSI Smart Marketing: North Bay’s Award-Winning Marketing Agency
At WSI Smart Marketing, we’ve made it our mission to help businesses across California and the country, grow smarter, not just bigger. Based in the heart of Sonoma County, our award-winning digital marketing agency delivers data-driven strategies and creative solutions that actually move the needle.
Our team specializes in a full range of services, including:
- AI-enhanced Marketing Solutions
- Strategic Business Consulting
- Adapted Search Engine Optimization
- Paid Advertising
- Social Media Strategy and Management
- Public Relations
What drives us? A commitment to helping businesses across the nation succeed through cutting-edge technology and a collaborative, growth-minded approach. We don’t just build campaigns, we build partnerships. Whether you’re a local brand or scaling across regions, we bring the tools, talent, and tenacity to help you reach your goals.
