phone707-843-3714
DIGITAL MARKETING, SEO

Target New Customers with This Simple and Affordable Short-Linking Strategy

December 21, 2020 | 2 minutes to read
Online Marketing Company in Sonoma County

There are many reasons why hyperlinks should be an integral part of your website’s content strategy. They help build credibility, improve SEO, improve user experience, and increase page views. When you include a hyperlink in a call to action, the chances of a conversion improve drastically as you are making it easier for a user to convert.

You can use hyperlinks to collect data. If used correctly, short links can offer valuable insights into consumer behavior and help guide your website strategy. Equipped with valuable data, you will be able to make informed business decisions.

Look for a tool designed to help users create an effective short linking marketing strategy. Several tools allow you to track your audience with simple links seamlessly. Target your customers with specific links to increase your marketing reach and redirect your visitors to relevant pages. This will help them travel down your funnel and increase their likelihood of conversions.

Want to retarget users based on their previous behavior? Include pixels in your social media campaigns or share your links in your network. Try targeting users based on their device and location to refine your reach to your target audience.

When you target potential customers with links, your tools will track everything, including visitors’ location, the number of clicks, and who was referred by whom. This will help you record the entire network of actions that led the user to end up on your website and can help you notice behavior patterns.

Whether you are trying to drive people to a new landing page to promote new services or want to increase brand awareness, your tools will help you accomplish a wide range of tasks with simple short links.

WSI Smart Marketing is a leading online marketing company in Sonoma County. Whatever your industry, our team will create a customized strategy tailored to your unique needs. To talk to one of our digital marketing pros, call (707) 843-3714.

The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital
marketing related. Check out our latest posts.

    We are committed to protecting your privacy. For more info, please review our Privacy and Cookie Policies. You may unsubscribe at any time.

    Don't stop the learning now!

    Here are some other blog posts you may be interested in.VIEW ALL BLOG POSTS

    4 Steps to Building a Digital Marketing Strategy

    June 24, 2021 | 2 minutes to read

    A strong online presence matters. In today’s world, hundreds and thousands of brands are vying for consumer attention and only …

    READ MORE

    3 Important PPC Trends to Watch in 2021

    June 09, 2021 | 2 minutes to read

    Pay Per Click (PPC) is an online advertising model in which an advertiser pays each time their ad is clicked. …

    READ MORE

    What You Need to Know About Google’s Core Web Vital Update

    May 19, 2021 | 3 minutes to read

    Since the inception of the Internet, marketers have stressed the importance of having a website that is up to date …

    READ MORE

    © 2020 WSI Smart Marketing | All Rights Reserved | Privacy Policy | Cookie Policy | ADA