Keyword monitoring tools are a must-have for any modern digital marketing campaign. They track how your website is ranking and identify the opportunities that will boost your search engine presence and drive traffic to your site.
As SEO experts in San Francisco, WSI Smart Marketing provides each of our digital marketing clients every month with a comprehensive keyword ranking report. This gives our clients the confidence in knowing exactly where their keyword phrases rank on Google.
Whether your SEO provider does not provide such a value, or you are looking for additional data points to measure your campaigns success, the following are some great keyword monitoring tools that can help your business track its SEO.
Semrush is a complete marketing toolkit for digital marketers. It provides a wide range of features from SEO, PPC, social media, and content marketing. This comprehensive toolkit allows you to manage and track your organic rankings effectively. By using this tool, you can keep an eye on your competitors’ organic and paid search engine marketing efforts. In addition, it also provides you with a complete competitive analysis, from domain to keyword level, which gives you an idea of the keywords they are targeting and their performance on the search engine results pages.
Ahrefs is an all-inclusive SEO suite that allows you to monitor your rankings for various keywords and identify new, long-tail keywords. It also helps you with backlink creation, gives search traffic estimations, and provides insightful information on your competitors’ websites. It can also be used to research fresh content ideas and create content with a high potential for success.
Google Search Console
Google search console provides the user with perceptive and deep insights into their keyword performance. It allows you to constructively monitor the daily search volume, performance, and rankings of your keywords. Key features include keyword analysis, performance reports, daily rank tracking, and URL inspection.
Moz Pro’s powerful rank tracking software tool is an excellent tool for PPC, content, and SEO marketers in San Francisco. It provides search volume data and keyword difficulty scores and identifies long-term keywords to help you craft winning strategies. This tool can be used to retrieve search engine rankings for different pages and keywords and store them for easy comparison later — no need to track your rankings manually.
Uber suggest is a free keyword monitoring tool provided by Neil Patel, a well-known digital marketing influencer. You can use it to find relevant keywords, see their difficulty level, and how many people search for them every month. The free version of Uber suggest will show you keywords similar to the one you searched for, as well as data on those terms’ monthly search volume, competition, and other related keywords. You can also use this tool to find new content ideas and analyze your competitors’ SEO strategies.
WSI Smart Marketing
All the previously mentioned tool’s work for monitoring keyword phrase rankings and other data metrics but learning to use these tools can prove to be time consuming, difficult to understand, and overall lacking in clarity for valuable take-aways your business can use.
If your business is searching for SEO campaign measuring tools and advice, it’s time to talk to an expert.
WSI Smart Marketing is a digital marketing company located near San Francisco. Our team of experts know that not all SEO campaigns are created equal. When your business works with Team WSI, they receive hands on data collection, customized campaign strategy, and clear SEO reporting. Our team prioritizes transparency and go the extra mile to ensure our clients feel confident in the data of their SEO performance.
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